data

DATAPERSONALISATIONMANAGEMENTPROCESSINGCAPTURECLEANSINGPROTECTION

DATA

Our data team consists of some of the finest minds in the industry.  Years of experience and technical knowledge allows us to offer help and advice as well as following your instructions.

FORMATTING AND CASING

We can transform your data fields, performing calculations and applying formatting such as number, currency, date/time, concatenation and string manipulation.  Correctly casing your data gives it a professional look and corrects any potential errors in the formatting of surnames.  We'll get your data looking it's best, ready for the personalisation and printing process.

FREE DATA HEALTH CHECK - DECEASED, GONEAWAYS & HOUSE MOVERS

Ask us to process your data against the industry standard suppression files and we'll report back on the results free of charge.  If you decide to go ahead with the updates/suppressions, you'll know the cost ahead of time and will make savings versus printing and posting to records that are no longer relevant.

 

TALK TO US

We're here to help - to discuss your campaign in more detail, please call us on 0113 2100 055 or complete our contact form and we'll get back to you.

DATABASE
MANAGEMENT

If you have a membership or customer database that requires regular updates, correctly casing, PAF validation and preparation for marketing campaigns, we can manage the process for you, ensuring your data is clean and up to date every time you come to use it.

We can perform data selections and generate reports based on your requirements and keep you informed on the effectiveness of your campaigns.

For time sensitive mailings, we can set triggers to ensure campaigns are sent based on set rules such as 2 months before a renewal date or 3 days before a customer's birthday.

DATA CAPTURE

Handling your responses has never been easier - using our barcode technology and bespoke software, we can manage your goneaways and capture response information from items such as surveys, check lists, terms & conditions and more.

Our custom 'white space' scanner software can determine if your documents have been signed and we can generate a 'second attempt' letter if the customer has not fully completed the required information.

By making use of the captured information, we can update your database, removing deceased/goneaway records, GDPR 'forget me' requests and populating fields with newly acquired information.

PAF VALIDATION

Checking your data against Royal Mail's Postcode Address File is a great way to make sure you have the correct address for your customers. 

The UK's towns and cities are constantly evolving.  With more than 3,000 address changes each week, utilising our PAF service keeps your database up to date with business name changes, apartment numbers and newly built properties.

The PAF data contains 1.8 million UK postcodes and over 29 million residential and business addresses. Royal Mail's 90,000+ postal workers constantly update and verify the PAF records, making updates to 3,500 records each day - which makes the PAF a database you can rely on.