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The ultimate guide to brochure printing

The ultimate guide to brochure printing

All you need to know about brochure printing You might think that printing a brochure or booklet is a pretty straightforward process. But there are several factors to consider that will influence the final product. If printing a brochure is new territory for you, we...

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Colour printing frequently asked questions

Colour printing frequently asked questions

FAQs on colour printing When it comes to print, one of the most important factors to get just right is colour. Colour is what gives a brand its identity and instant recognition. Just look at the likes of Coca-Cola and their iconic red or Starbucks with their green....

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RNB Group celebrate Christmas 2018

RNB Group celebrate Christmas 2018

It’s not been a dry January for us at RNB Group! Seeing as the run up to Christmas is one of our busiest times of year and we're often running 24 hour shifts in December to make sure all of our customers Christmas mailings go out on time, we decided this year to...

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We’re answering your Direct Mail and GDPR FAQs

We’re answering your Direct Mail and GDPR FAQs

Although GDPR came into play back in May 2018, there are still many questions surrounding the topic of direct mail and GDPR. Marketers want the answers to questions like…   “Can I send direct mail without consent post-GDPR?” “Should I introduce direct mail into...

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What exactly is direct mail marketing?

What exactly is direct mail marketing?

If you’re wondering, just what exactly is direct mail marketing, you’ve come to the right place! We’ve trawled the internet and collected various definitions of direct mail marketing, as well as sharing our own,  plus lots of extra information on direct mail.  ...

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Jargon busting direct mail glossary

Jargon busting direct mail glossary

Whether you're familiar with direct mail or are completely brand new to it, it’s always handy to have a resource to guide you on direct mail terminology and jargon. That’s why we’ve created a handy glossary to capture every direct mail related term we could think of....

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Different paper sizes and their many uses

Different paper sizes and their many uses

  Paper has so many different uses and there’s a size for every project   If you work in print marketing or any sort of marketing for that matter, we’d always recommend getting clued up on different paper sizes and formats you’ll potentially encounter....

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Our top print tips November 18

Our top print tips November 18

Here are just a handful of our favourite tips to help you get the best results from your next print project. Print tip #1 Ramp up your resolution For any sort of print work you need to ramp up the resolution. A jpeg file for example needs a minimum resolution of 300...

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Our top direct mail tips October 18

Our top direct mail tips October 18

Here are just a few of our favourite tips to help you make the most of your next direct mail campaign. Direct Mail Tip #1 Unleash the power of personalisation Possibly the most important piece of advice we could give you is to unleash the power of personalisation....

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Industry Update On JIC Mail Findings

Industry Update On JIC Mail Findings

For years, mail has been the only mass media channel without an independent and industry standard audience measurement body which made it very difficult to measure ROI on mail campaigns, and almost impossible for mail to compete for marketing budget when measured...

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8 examples of direct mail done right

8 examples of direct mail done right

Looking for direct mailspiration? Read on for 8 examples of direct mail done right. Coming up with a concept for your direct mail campaign can be a daunting task. Your campaign needs to get your audience talking and taking action when they discover your mailer on...

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Customer Service Team IDM training

Customer Service Team IDM training

Earlier this month, the entire customer service team spent a day on site but away from their desks participating in a day long Customer Retention course provided by the Institute of Direct Marketing (the IDM). At RNB Group we pride ourselves on our excellent customer...

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