With everything that’s going on in the world right now, you’ve no doubt considered whether or not you should be doing any sort of marketing right now.
Our answer is most definitely, YES.
Even if you are limited in what you can offer right now, you should still try to push out content, share your brand values and remind your audience that you are still there and ready to help in any way you can when this is all over.
The ones who’ll be remembered are the ones who continue to push forward and make a bit of noise.
If budgets have been cut back that’s ok. You can still get your message out there without having to spend much at all. Consider updating the company blog with fresh and valuable content, share updates with your followers on social or even simply call your customers and make sure they are doing ok.
One medium that could be invaluable for you right now is direct mail. With so many of us at home, it’s the ideal time to create a letter or postcard to remind people who you are and how you can help.
Consider adding mail into your marketing mix. We can help you on that part.
Get in touch for advice or an instant quote.