RNB Group Print Tips November 2018

Our top print tips November 18

Here are just a handful of our favourite tips to help you get the best results from your next print project.

Print tip #1 Ramp up your resolution

RNB Group Tip #1 Ramp up your resolution

For any sort of print work you need to ramp up the resolution. A jpeg file for example needs a minimum resolution of 300 DPI (Dots per inch) to tick the high res box. Anything less than that and the resulting printed image will be fuzzy and lacking in clarity.

To avoid any issues with clarity, ensure your working with a digital copy that’s the same size as it will be when printed. Creating your design at actual size will reduce margin for error with not only the resolution, but all elements of your design.

Print tip #2 You better b-leed it

RNB Group Print Tip #2 You better b-leed it

It’s so important to include bleeds in your design for print.

The bleed is the small border around the edge of your document that gives your printer (us!) that small amount of space to move around paper and design inconsistencies. The bleed allows for trimming and a clean finish right to the edge.

We’d recommend a bleed of 3mm on all sides.

Print tip #3 [Singing] It’s fun to make your file C M Y K

RNB Group Print tip #3 It's fun to make your file CMYK

When designing your print digitally the file will typically be RGB. That’s fine for digital applications but ensure you convert it to CMYK before sending off to be printed.

It’ll look exactly the same on screen but it makes all the difference when it comes to print.

The best colour reproduction will result from your file being sent as a CMYK.

Print tip #4 Make your print pop

RNB Group Print Tip #4 Make your print pop

With the introduction of GDPR back in May 2018, print and mail marketing has never been more appealing and successful too. And these days there are so many options to choose from to really make your print pop.

Consider finishes such as spot UV, embossing, debossing, laser-cutting and lamination to name just a few! Get in touch, we’ll happily chat you through the different finishes available for print.

Looking for a reliable supplier for your print marketing?

Our experienced team are here to help you. Get in touch with us today to discuss your print requirements in detail.